Need help understanding what Microsoft Marketplace funding you qualify to deliver?
Tell us how you work with the Microsoft Marketplace and confirm which pre-requisites you meet. We'll show you which Frontier Accelerate for Marketplace programs you can access and the maximum value per opportunity.
See what's changed this FYAbout your company
What type of organisation are you?
Some Marketplace programs are only available to specific partner types.
Do you hold a Certified Software Designation in Azure, Security, or an Industry AI area?
Which of the following programs are you enrolled in?
Different Frontier Accelerate programs have different pre-requisites. Answer each below and we'll unlock the funding you qualify for.
Select an organisation type above to see the pre-requisites that apply.
Your funding opportunities
What's changed this year
FY26's SDC / ISV Partner Investments have been rolled into FY27's new umbrella program, Frontier Accelerate for Marketplace. Here's how the two compare.
- 1
Program structure
Two hero offers: ISV Success Advanced (Build & Publish) and Marketplace Rewards (Customer Migrate & Modernize), with both ISV-led and SI-led migration paths.
- 2
Max partner earning opportunity
Build & Publish up to $100K per application. Customer Migrate & Modernize up to $200K per project: $25K assessment + $175K deployment.
- 3
Eligibility & scenarios
CSD required: Azure, Security or Industry AI. Customer scope includes Strategics, Majors, SMC-Corporate and SMB with valid TPID.
- 4
Controls & execution
Partner performance measurement includes a 3:1 presales-to-post-sales ratio and Azure SubID reporting for migration performance.
- 1
Program structure / naming
New umbrella: Frontier Accelerate for Marketplace, combining SDC-led CMM, SI-led SDC CMM, AI Build & Publish for Marketplace, and a new Copilot Agent Store path.
- 2
Max partner earning opportunity
SDC CMM increases to $275K per project: $25K assessment + $250K deployment. New High Value Migration tier for >$500K planned ACR (payout up to $250K).
- 3
AI Build & Publish expansion
Marketplace path remains up to $100K. NEW Copilot Agent Store path pays up to $125K per agent and requires Agent 365 integration.
- 4
Controls
2:1 pre/post-sales ratio, with a >60% measured-claim target.
- 5
Marketplace ecosystem growth
NEW: SDC Activate & Amplify co-op. NEW: Channel-led marketplace sales motions.
- FY27 keeps the core migration motion, with increased deployment upside (+$75K) and adds High Value Migration.
- Expands AI Build incentives into the Copilot Agent Store.
- Tightens governance with clearer pre/post-sales measurement.
- Accelerates the Marketplace REO Channel program.
Not sure which Marketplace funding you can claim?
Book a zero-obligation Teams call with the Noteworthy team. We'll walk through the Marketplace programs you're eligible for, from Customer Assessment and Migration through to AI Marketplace and Copilot Agent funding, and map out how to claim it.
