Operations
Building, managing and optimising your Marketplace listings and offers, including co-sell opportunities.
CREATED WITH MICROSOFT UK
Marketplace Mastery
A concierge desk service that supports ISVs in getting transactable on the Microsoft Marketplace. With Multi-Party Private Offers now possible, the opportunity for ISVs to work with channel partners is lucrative, if you know how.
What is Marketplace Mastery?
For a fixed monthly fee, we help ISVs of all shapes and sizes transact driving cloud marketplace revenues and accessing the funding and incentives available to them through Microsoft's ISV-focused programs.
How we can help
Marketplace Mastery is designed to support ISVs at every stage of their marketplace journey.
Architecture
Working with your team to ensure your product's architecture aligns with Marketplace requirements.
Marketing
Ensure you're equipped with everything you need to take your product to market on the Marketplace and beyond.
Training
Providing the knowledge and skills you need to transact and manage your Marketplace presence.
"The Marketplace Mastery team offers an outstanding program to guide you through GTM strategies, processes and operational support essential for capitalising on this avant-garde channel opportunity."
Darren Sharpe, Marketplace Partner Lead, Microsoft UK
"What our partners most appreciate about working with us is that we look out for any challenges on the path to becoming transactable and profitable on the Microsoft Marketplace. We learn about who you are and what makes your solutions great, and help align them with Microsoft's practice and policies for continued success."
Dasha Jilkova, Commercial Marketplace Manager
Frequently asked questions
Who is Marketplace Mastery for?+
Marketplace Mastery is designed to support ISVs in taking their products to market via the Microsoft Marketplace.
What is MPO?+
MPO, or Multi-Party Private Offer, is a collaborative sales approach where multiple partners, for example an ISV and a channel partner, create a customised offer for a customer. Partners combine solutions and services, negotiate personalised terms and sell directly to customers through a cloud marketplace, in this case the Microsoft Marketplace.
What is a cloud marketplace?+
A cloud marketplace is an online platform where customers can discover, purchase and manage cloud-based software and services.
What is a MACC?+
MACC stands for Microsoft Azure Consumption Commitment, a contractual agreement in which an organisation commits to spending a certain amount on Azure services over a specified period. It helps customers manage their cloud spend and often comes with discounts or credits.
What counts towards a MACC commitment?+
Offers marked as "Azure benefit-eligible" in the Microsoft Marketplace, transactable offers with a value greater than $0, software and IP costs, and Azure services billed through a Microsoft Marketplace deployment.
What is REO?+
The Microsoft Marketplace REO (Resale Enabled Offers) program allows software companies to authorize channel partners to sell their products directly, streamlining the sales process and expanding market reach.
Book a consultation with Noteworthy today
A zero-obligation Teams call with the Noteworthy team to help you identify the right Microsoft partner support to get you to the next level, whether that's enhancing your GTM strategy, identifying funding and incentive opportunities, or supporting with specialisations and designation road mapping.
